MOTH3R

Identity

Croaterra is an Idea that developed out of the desire to combine our country’s finest products with the harmonious flavors of Slavonia, our coast, Istria, the Dalmatian hinterland, the Velebit Mountains… a symbol of the happy unity of north and south. Croaterra is a souvenir that we can give to ourselves and thus make ourselves aware of the natural abundance that surrounds us, or give it as a gift to a foreigner and tell him a tale of the diversity and beauty of our country, that only when merged yield the divine flavor of untainted nature. Croaterra is a cake because it contains choice ingredients collected from all the regions of our country and it can represent Croatia as a whole, but also every region individually.

Packaging

Working closely with Domijenak Ltd. identity and packaging were developed. We searched for a best solution, an essence of what Croaterra represents as a brand, cake, souvenir and a product.